Signature bundled project
Business Positioning & Customer Growth Plan
Clarify how the business should position itself, which customers matter most and where its pathways are making sustainable growth harder than it needs to be.
Best suited to
When the pieces exist, but they are not yet working together.
This engagement is designed for a business that needs connected direction across positioning, offers, communication and customer pathways. It is not a promise of revenue or a generic marketing calendar.
Starting scope
One business or brand, one lead decision-maker and up to two priority customer groups.
Evidence required
- Business model, offers, goals and constraints
- Customer evidence, current messages and channels
- Competitive context, proof and implementation capacity
How the work progresses
Evidence first. Direction second.
Frame
Confirm the growth decision, boundaries and evidence plan.
Clarify
Define priority customers, needs, decisions and evidence gaps.
Assess
Test positioning, offers, proof and pathway friction.
Set direction
Sequence realistic priorities, dependencies and the next 90 days.
What you receive
A complete, usable starting outcome.
- Positioning and priority-customer direction
- Offer and communication findings
- Customer pathway priorities
- 90-day implementation roadmap with owners, dependencies and measures
- One consolidated factual correction round
What is not included
Full brand identity, ongoing content production, paid media management, sales execution, website build, guaranteed revenue outcomes or implementation beyond the agreed support level.
Investment note
The published starting price covers a complete outcome within the scope above. Additional brands, audiences, markets, primary research, major offer redevelopment or managed execution are quoted separately.
All prices are in Australian dollars. GST treatment, final scope, inputs, timing and exclusions are confirmed before work begins.
Ready to discuss the business position?
Tell TINC what is happening, what you want to change and what evidence is already available.
Enquire about this service